Top 5 Fashion Games on Unified Platform in New Zealand, Q2 2022

The second quarter of 2022 saw interesting trends in the performance of the top 5 fashion games on a unified platform in New Zealand. Data from Sensor Tower provides insights into weekly downloads, revenue, and active users for these popular apps.

Project Makeover from Magic Tavern, Inc. exhibited relatively stable weekly revenue, peaking at around $13.6K in mid-April and maintaining figures around $10K to $12K for most of the quarter. Weekly downloads showed some fluctuations, starting at 1.6K and ending at 1K, with a notable dip in early May. Active users started at 20.4K in late March and experienced a gradual decline, ending at 16.8K by the end of June.

Crowdstar LLC's Covet Fashion: Dress Up Game saw a significant increase in weekly revenue, peaking at approximately $4.8K in mid-May. Downloads surged to 352 in the same period but generally hovered around 120 to 150 per week. Weekly active users saw a slight increase mid-quarter, reaching 1.4K before settling back to around 1.1K by the end of June.

RuPaul's Drag Race Superstar by Eastside Games experienced a noticeable rise in weekly revenue, peaking at $3.8K in early June. Downloads were modest, with a spike to 194 in late June. Active user trends remained relatively steady, fluctuating slightly around the 1K to 1.2K mark throughout the quarter.

Love Nikki-Dress UP Queen from Galaxy Play Technology Limited showed a diverse revenue pattern, with a significant peak of $1.8K in mid-May. Downloads, however, saw a sharp decline, dropping to as low as 20 by late June. Active users followed a downward trend, starting at 2.4K and ending at approximately 1.9K.

Shining Nikki-Fashion Makeover by Paper Games had a notable revenue peak of $1.6K in mid-May. Weekly downloads were modest, peaking at 243 in late March and declining to 68 by the end of June. Active users remained relatively stable, with slight fluctuations around the 600-700 mark throughout the quarter.

For more detailed insights and trends, visit Sensor Tower.